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A preface to marketing management
en

A preface to marketing management

J. Paul Peter · 1985

284 pages · ~7h read

business

Consumer Behavior
en

Consumer Behavior

J. Paul Peter · 1987

608 pages · ~15h read

marketing · non-fiction

Consumer behavior and marketing strategy
en

Consumer behavior and marketing strategy

J. Paul Peter · 1990

580 pages · ~15h read

business

Marketing management
en

Marketing management

J. Paul Peter · 1986

896 pages · ~22h read

business