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Word of Mouth and Social Media
en

Word of Mouth and Social Media

Allan J. Kimmel · 2014

176 pages · ~4h read

marketing · non-fiction

People and Products
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People and Products

Allan J. Kimmel · 2015

320 pages · ~8h read

management · non-fiction

Marketing communication
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Marketing communication

Allan J. Kimmel · 2005

310 pages · ~8h read

marketing · non-fiction

Rumors and Rumor Control
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Rumors and Rumor Control

Allan J. Kimmel · 2003

256 pages · ~6h read

economics · non-fiction

Psychological foundations of marketing
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Psychological foundations of marketing

Allan J. Kimmel · 2012

376 pages · ~9h read

business · psychology